Cialdini, Robert B.,

Influence, new and expanded : the psychology of persuasion / Robert B. Cialdini. - New and Expanded. - pages cm

Revised edition of the author's Influence , c1993.

Includes bibliographical references and index.

"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--

9780062937650

2020058532


Influence (Psychology)
Persuasion (Psychology)
Compliance.

BF774 / .C55 2021

153.8/52

159.9